When you hear Dangote Refinery is worth $20 billion, don’t assume it’s because of the revenue it generated. For the first five years, it generated nothing, absolutely zero naira.But behind…
Nobody tests a nuclear bomb in the middle of the city. It’s the same in business. When companies want to test a risky idea, they don’t attach their main brand…
Nobody tests a nuclear bomb in the middle of the city. It’s the same in business. When companies want to test a risky idea, they don’t attach their main brand…
Revenue is not the only yardstick of success. A company can be valuable long before it makes a single sale. Think about Dangote Refinery, for years, it wasn’t refining, selling…
Too many entrepreneurs measure their success by how much revenue they are making today. But revenue only comes when value is sold. A company can create value for years before…
Every business faces a choice, temporary pain or permanent collapse.Selling untitled land is quick money, but it’s shaky money. One regulation, one clampdown, and everything vanishes. Shifting to titled properties…
When you hear that a multinational has acquired a small coffee shop, don’t be too quick to believe it was random. Most times, the shop was part of their hidden…
