The worst call you can make is a call you are unprepared for. Before you dial that lead, you must equip yourself with proper product knowledge. The hardest product to…
Every interaction with a client is either a deposit or a withdrawal from their emotional bank account. When you do something extra for them, like waiving an inspection fee they…
Sales is not always about price. Sometimes it’s about positioning. Telling a client, “Inspection normally costs ₦50,000, but I’ve covered it for you,” does two things: It makes them feel…
Great offers are not only about discounts. They’re about experience. When you add little favors, free inspections, waived fees, extra convenience, you’re embellishing the offer. You’re making it richer, harder…
There’s a story that perfectly captures the power of a good offer. A young man made ₦60 million in sales, on his very first attempt. He had no prior track…
It’s common for salespeople to believe that the more they know about a product, the easier it is to sell. They pile up details, rehearse presentations, and hope that information…
Some salespeople spend hours memorizing product features. They build long, elaborate presentations, thinking that facts will win the customer over. But here’s the reality, a weak offer will ruin even…
